Terms & Conditions

Last updated: 15 September 2026 · Effective date: 1 October 2026 · Version 3.0

These Terms and Conditions (“Terms”) govern your use of https://wittycontentwriters.com and any services provided by Witty Content Writers (“we”, “us”, “our”). By browsing this website, submitting an enquiry, or engaging us for work, you accept these Terms in full.

Where you engage us for a specific project, these Terms apply together with the written proposal or statement of work (“SOW”) for that engagement. If there is a conflict, the SOW prevails for that engagement.

1. Definitions

• “Client” means the individual or entity engaging us for services.
• “Deliverables” means the content, briefs, strategies, audits, reports and other materials we produce under an SOW.
• “Engagement” means the services described in an accepted proposal or SOW.
• “Client Materials” means anything the Client supplies: brand assets, data, research, credentials, product information and feedback.
• “Fees” means the amounts payable as set out in the SOW.

2. Use of this website

You may view, download and print pages from this website for your own business use. You may not republish, sell, rent, sub-licence, reproduce or commercially exploit material from this site without our written permission, nor use it to train machine learning models without a licence.

You agree not to use the website in any way that causes damage or impairs availability; for any unlawful, fraudulent or harmful purpose; to transmit malicious code; or to conduct automated scraping, load testing or security testing without written permission.

We may restrict access to parts of the site, or to the whole site, at our discretion.

3. Engagements, proposals and acceptance

Proposals are valid for 30 days unless stated otherwise. An engagement begins when you accept a proposal in writing (email is sufficient) and, where applicable, the deposit invoice is paid.

Each SOW sets out the scope, deliverables, timeline, fees, review rounds and assumptions. Work outside that scope is a change request and will be quoted separately before it begins — we will not perform out-of-scope work and invoice for it afterwards.

We reserve the right to decline an engagement, including after a discovery call, where we believe we cannot deliver value or where the subject matter conflicts with our editorial standards.

4. Client responsibilities

Delivery depends on your input. You agree to:

• Provide accurate, complete information, brand guidelines and any product access needed for research.
• Nominate one approver with authority to give consolidated feedback.
• Return feedback within the timeframe stated in the SOW (usually five business days).
• Ensure Client Materials do not infringe third-party rights and that you have the right to share them.
• Obtain any regulatory, legal or compliance approval required in your industry before publishing.

If feedback or materials are delayed beyond ten business days, we may re-schedule the work to the next available slot and adjust the timeline accordingly.

5. Revisions and acceptance of deliverables

Each deliverable includes the number of revision rounds stated in the SOW (one round by default; two on Growth and Authority retainers). A revision round means one consolidated set of comments returned at once.

Deliverables are deemed accepted when you approve them in writing, publish them, or ten business days pass after delivery without written comment — whichever occurs first.

If a first draft materially fails to follow an approved brief, we will rewrite it at no charge. Changes of direction after brief approval — a new angle, a different keyword, a new audience — are chargeable as new work.

6. Fees, invoicing and payment

• Projects: 50% on acceptance, 50% on delivery, unless the SOW states otherwise.
• Retainers: invoiced monthly in advance, on the first business day of the month.
• Payment terms: net 14 days from the invoice date.
• Currency: US dollars unless agreed otherwise. Bank charges and currency conversion costs are payable by the Client.
• Taxes: fees exclude VAT, GST or sales tax, which will be added where applicable.

Late payments accrue interest at 1.5% per month or the maximum permitted by law, whichever is lower, plus reasonable recovery costs. We may suspend work and withhold deliverables on any account more than 14 days overdue, having given five business days' written notice.

Unused retainer capacity does not roll over beyond one calendar month and is not refundable.

7. Intellectual property

7.1 Deliverables

On receipt of payment in full, all rights, title and interest in the Deliverables transfer to the Client, including copyright in the text we write for you, the briefs and the research prepared specifically for the engagement.

7.2 Our pre-existing materials

We retain ownership of our methods, frameworks, templates, scoring models, checklists and internal tooling. Where these are embedded in a Deliverable, you receive a perpetual, worldwide, non-exclusive licence to use them as part of that Deliverable.

7.3 Client Materials

You retain all rights in Client Materials and grant us a licence to use them for the duration of the engagement solely to deliver the services.

7.4 Portfolio rights

Unless you ask us in writing not to, we may reference the engagement in our portfolio and marketing, including your name, logo and anonymised performance figures. You may withdraw this permission at any time by writing to us.

8. Confidentiality

Each party will keep the other's confidential information confidential, use it only for the engagement, and protect it with at least reasonable care. Confidential information excludes information that is public through no fault of the receiving party, was already lawfully known, is independently developed, or must be disclosed by law.

These obligations continue for three years after the engagement ends, and indefinitely for trade secrets. We are happy to sign your NDA in place of, or in addition to, this clause.

9. Originality, AI use and editorial standards

All Deliverables are written by human writers and editors. We use AI-assisted tooling for keyword clustering, SERP coverage analysis and grammar checking only; we do not generate draft copy with large language models.

Every Deliverable is checked for originality before delivery. We cite primary sources, do not fabricate statistics, quotes, case studies or testimonials, and will decline to write claims we cannot substantiate.

We will not produce content that is unlawful, defamatory, deliberately misleading, discriminatory, or that infringes third-party rights — including content impersonating a real person or organisation, or fabricated reviews and endorsements.

10. No guarantee of rankings or results

Search engine rankings, traffic and revenue depend on factors outside our control: algorithm changes, competitor activity, your technical infrastructure, your domain history, market conditions and your own publishing decisions.

We therefore guarantee the process, the research quality, the originality of the work and the delivery timeline — not specific positions, traffic volumes or conversion rates. Any forecast we provide is an informed estimate based on comparable engagements and is not a contractual commitment. See our Disclaimer for more.

11. Term, suspension and termination

Retainers run for an initial three-month term and continue month to month thereafter. Either party may terminate at the end of a month with 30 days' written notice.

Projects may be cancelled in writing at any time. You remain liable for work completed and work in progress up to the cancellation date, invoiced pro rata, and the deposit is non-refundable once research has begun.

Either party may terminate immediately if the other commits a material breach that is not remedied within 14 days of written notice, becomes insolvent, or ceases trading.

On termination we will deliver all paid-for work in progress, transfer files and revoke access we hold to your systems within ten business days.

12. Limitation of liability

Nothing in these Terms limits liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any liability that cannot be excluded by law.

Subject to that, our total aggregate liability arising out of or in connection with an engagement is limited to the total fees paid by the Client for that engagement in the twelve months preceding the event giving rise to the claim.

Neither party is liable for indirect or consequential loss, loss of profit, loss of revenue, loss of anticipated savings, loss of goodwill, or loss or corruption of data.

We are not liable for outcomes arising from Client Materials that were inaccurate, from publishing decisions you make against our advice, or from technical issues on your website.

13. Indemnity

You agree to indemnify us against claims, damages and reasonable costs arising from: Client Materials that infringe third-party rights; your publication of Deliverables in a manner materially different from the approved version; and your breach of applicable advertising, consumer protection or industry regulations.

14. Force majeure

Neither party is liable for delay or failure to perform caused by events beyond reasonable control, including natural disasters, war, civil unrest, epidemics, strikes, failures of internet infrastructure or power supply, or acts of government. The affected party will notify the other promptly and use reasonable efforts to resume performance. If the event continues for more than 30 days, either party may terminate the affected engagement without penalty.

15. General

• Independent contractors. Nothing here creates a partnership, joint venture or employment relationship.
• Assignment. Neither party may assign these Terms without the other's written consent, except to a successor of substantially all of its business.
• Non-solicitation. During an engagement and for twelve months afterwards, neither party will directly solicit the other's staff or contractors without written consent.
• Severability. If a provision is found unenforceable, the remainder continues in force.
• Waiver. Failure to enforce a provision is not a waiver of it.
• Entire agreement. These Terms and the SOW are the entire agreement and supersede prior discussions.
• Notices. Written notices are effective when sent by email to the addresses stated in the SOW, with confirmation of receipt.

16. Governing law and disputes

These Terms are governed by the laws of the State of California, United States, without regard to conflict of law principles. The parties submit to the exclusive jurisdiction of the courts of San Francisco County, California.

Before commencing proceedings, the parties agree to attempt resolution in good faith: first by direct discussion between the account leads, then by escalation to senior representatives, over a period of at least 30 days.

Questions about these Terms: [email protected], or write to Witty Content Writers, 2261 Market Street, Suite 5514, San Francisco, CA 94114, USA.