Keyword universe & opportunity model
Every relevant term your market searches, clustered by topic and scored on volume, difficulty, business value and your realistic chance of ranking.
Service
SEO Content Strategy Services — Done-For-You Content Plans
Stop publishing on instinct. Get a 6–12 month content plan built from keyword data, SERP analysis and your own sales conversations — with briefs ready for any writer to execute.
Overview
A content strategy is a business plan for your organic channel
Most content calendars are a list of titles somebody liked. A strategy is different: it states which keywords you intend to own, why you can win them, which page will target each one, what each page must prove, and how the pages connect to each other and to your product.
With our done-for-you SEO content strategy you get a pipeline that fuels your customer's journey. You will have a plan that shows exactly how copy will stick in people's minds as the solution to their problem at every stage of the funnel — awareness, consideration and decision.
We build it in three to four weeks, present it live, and leave you with documents your team can execute without us. If you would rather we execute it, the strategy folds straight into a writing retainer.
- A written answer to “what should we publish next, and why” for the next year
- Realistic difficulty scoring, so you stop chasing head terms you cannot win yet
- Internal linking that lifts your commercial pages, not just the blog
- Briefs any competent writer — ours or yours — can execute
3–4 weeksTypical turnaround
What you get
Everything included in this service
Search intent map
Each cluster labelled informational, commercial, transactional or navigational, with the SERP features (snippets, People Also Ask, video, local) you need to satisfy.
Topic cluster architecture
Pillar pages, supporting articles and the internal linking model that passes authority to the pages that make you money.
Funnel & persona mapping
Which persona, pain and funnel stage each piece serves — plus the CTA that belongs on it.
6–12 month content calendar
Sequenced by impact and dependency, with realistic volume for your team's capacity.
Content briefs
Five briefs included: target keyword, secondary terms, angle, outline, sources, word count, internal links, CTA and success metric.
Measurement framework
The dashboard, the baseline and the 30/60/90-day checkpoints so you can judge the plan honestly.
Process
How the engagement runs
1
Discovery
A 60-minute workshop with the people who talk to customers: sales, support, product. We mine objections, phrasing and the questions buyers ask before they buy.
2
Research
Keyword harvesting, SERP analysis of the top ten for every priority term, and a competitor gap analysis against three rivals you name.
3
Architecture
Clustering, intent mapping and internal-link design. This is where we decide what must be one page and what must be five.
4
Presentation
A live walkthrough of the plan, the reasoning and the trade-offs — recorded, with every document handed over.
Questions
SEO Content Strategy Services — Done-For-You Content Plans FAQs
A tool exports volume and difficulty. It cannot tell you which of those terms your product can credibly rank for, what the searcher is actually trying to do, which page should target it, or how the pages should link together. That judgement — informed by reading the SERPs and your sales calls — is the strategy.
Yes, and we recommend it. The strategy includes an inventory of what you have, so existing pages are assigned to clusters, merged, refreshed or retired rather than duplicated. Many clients pair this with a content audit.
Your team, our team, or both. The briefs are written to be handed to any writer. Around two-thirds of strategy clients move into a blog writing retainer with us; the rest execute in-house.
Quarterly. Search results move, competitors publish, and your product changes. We offer a quarterly refresh at a reduced rate for past strategy clients.
Strategy projects start at $2,400 for a focused single-cluster plan and typically run $4,000–$7,500 for a full-funnel strategy with 10–15 clusters. See pricing for what drives the range.
Works well with
Related services
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ExploreKeyword Research & Topic Clusters
Keyword and SERP research that finds the long-tail terms you can actually win, mapped into topic clusters around your money pages.
ExploreContent Audit & Optimization
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ExploreLet's talk about seo content strategy services — done-for-you content plans
Tell us about your site, your market and your targets. You will get a written recommendation and a fixed-price proposal within one business day — no sales sequence, no pressure.